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Monday, 26 July 2010

Creators Project launch - New York


lrt: WGSN own images

It seemed like half of New York’s youth had gathered for the launch of the Creators Project at Milk Studios a couple of weekends ago. The digital art initiative which is a collaborative effort between Vice and Intel spanned over three floors of the photo studios. The event was the catalyst of a chain of similar conferences (read parties) around the world. London was next on July 17th followed by Sao Paulo, Seoul, and Beijing. Look for dates and locations here.


The 12-hour event included panels and screenings, art installations and performances by The Rapture, Interpol, M.I.A, Sleigh Bells and Die Antwoord. My personal favorite was the long awaited screening of Spike Jonze’s new short film I’m Here.



ltr:Die Antwood as seen on newyork.metromix.com, As seen on newyork.metromix.com


The overarching theme of the exhibition was interactive digital media; engaging viewers to part take in different projects. Mark Essen projected simplistic low-fi looking videogames on the walls. Muti Randolph made an interactive Deep screen; a square of hanging lights that you could enter and get the illusion of being inside a 3D screen. Another artist present who was challenging the boundaries of personal/public space is James Powerly, most famous for his light graffiti projected on public domains.

Stylistically, a lot of pieces were light driven with an almost film-like sense. Both performances and other works included projections of different kinds while incorporating strong light beams with graphic effects. Many were projected on walls, some on 3D media.

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